How to improve public morals?

 Nowadays there are still many behaviors against public morality, such as spiting or littering in public places, cutting in line, wasting water or electricity and so on.  One of the main reasons for these immoral behaviors is that some people lack personal manners and public consciousness. Actually these small things in many people's eyes have brought great bad effects on our community. Above all, these immoral behaviors disturb social order and disrupt socialsbility. Moreover, one's violating public morality not only evades others' benefits but also does harm to himself. For example, if most people buy pirated products, those original producers will suffer great damage and might lose the enthusiasm to continue their producing. Which in turn, influences consumers taking the profits into consideration, I think it is high time that we would take more effective measures to improve public morals. First of all, education plays a very vital role. We must utilize education to make people know their behaviors influence on the society and follow public morals consciously. Besides the government should improve the administration system and ensure the efficient improvement of administration measures.